Do you have a gift for making beautiful handicrafts, innovative and interesting? You can make your interest in crafts into something that generates income. You can get something from the activities you love.
Industry craft show increased demand in recent years. The more people who find original handicrafts which have functions and interesting, but at an affordable price and the value of art such as paintings. Areas with tourism potential also sees a high demand because tourists buy crafts unique cultural items as souvenirs of family and friends, as well as for his own use.
Maybe you have the skills to make handicrafts that good, but to start a successful craft business requires different skills.
Considerations when starting
If you are planning to turn your love of crafts into a business, there are a number of factors you should consider:
Decide why you want to start this business. Your goal is to turn a hobby into a business can provide the level of success that resulted. If you want to craft a business produces or as family income, then you must do it seriously and treat it as a business.
Verify your product request. You have to know for sure that the people want and will buy your product. There are only diperuntukkkan products to market very small and can not provide benefits to the business operation.
One way to find your product to meet consumer desire is to check eBay. Do research on eBay about your product (eg Art beads) and see offers that are listed in the "ending today." If most of the day auction ended no bid, then shows a lack of interest in these products. Also perform a search on Google to find out how many commercial sites that sell products like yours. This approach can help you know your competitors, find out what they offer, and determine the niche that allows for you as well as point of sales.
Understanding the basics of business. Making crafts is: knowing how to change the profit from each other. Understand all requirements and have reserve funds to meet expenses before you can generate sales and gain profit.
Do your homework. If you have no business background, it's time to start learning the basics of managing and running a small business. You do not only produce products, but you also handle the marketing, sales, bookkeeping, purchasing and many other things. If you're going to hire someone to produce your product, you must learn to manage personnel. Buy or borrow a book how to run a small business in your local library. If you feel weak in terms of bookkeeping, you may be able to follow a short training.
Finding out the local regulations. As a business owner, you must understand the local regulations, including licenses that you need to run a business. Even if you sell it in smaller markets, you will be asked to submit a permit and subject to sales tax.
Separating business from your personal account. When this is not so important in the early stages, with separate business account from the personal accounts will simplify your life, especially when paying taxes. You must prove that your craft business is not a hobby - and this is a business - before you can reduce your business expenses from your income. Separating bank account with your business name is the first step.
Know where you are going to work. Discover a place where you could work, considering the efficiency and the possibility of expanding your business. Do you work in a separate room or renting a workshop, studio, you should meet your needs in terms of size, service, security and safety. Maybe you want to work from home when starting a business with lower overhead considerations and started with small capital. Make sure your workplace has an electrical and ventilation systems, especially if you use chemicals.
Sell your products
Craft items can be sold at various outlets. Include the following:
* Retail Stores. The most popular way to sell handmade products are through craft specialty stores or gift shops. You can also try to sell it in department stores. Approach the owner or associated with your product merchandiser. You can start with a small boutique store, offering discounts for bulk purchases. Find out the store request-some require security product code while others bind you with the purchase contract.
* Consignment. With the consignment shop is a good place to sell your product. They'll pay you after your product sold, by taking advantage of 20 percent to at most 60 percent of sales. Read carefully the consignment agreement. Some of them enter into a contract one year and one month free of charge, in addition to commissions they get from selling your product.
* Market and craft bazaar. Exhibition of handicrafts, the market shock and a local exhibition is a great way to sell your product. Visitors who arrived at the exhibition or the market is looking for unique items that can not be found in department stores. Go to a professional association of craftsmen and business information center to get the exhibition schedule. If there are regular exhibitions in your area, contact the person who handled it. You can make a small booth, where they cost less. Depending on where the exhibition is held, within or outside the building, set-up is very simple just by putting a few tables for display of products and canopy to protect your product. Craft market can offer you the opportunity to know the buyers and what they are looking for, and to know your competitors.
* Internet. The Internet has become an important product distribution channels. You can create their own commercial site, joining a virtual craft malls, or selling products through online auctions. Evaluation of the cost of utilization of each path, and which can make customers know your business. Learn a variety of marketing tools used on the web. Learn how to take good pictures: Your sales depend on it. Note that online marketing requires time, patience, persistence and knowledge of marketing principles.
Market your products
Forms of business marketing craft the most effective is your reputation for high quality. By making quality handicraft products consistently, attractive and innovative, your reputation can be used as advertising by word of mouth. Ads from mouth to mouth, especially if the opinion given by the men of influence (msl. newspaper columnist), is a powerful tool that can build your business.
Marketing ideas that can be used in the handicraft business, including:
* Business cards and pamphlets which illustrate and describe your product. Choose the best products to be shown and make sure you make a good photograph.
* Interesting story related to your craft business. It could be a unique way in which you make crafts, original materials that you use, or how do you start what you love. You can put your story on the website, put the idea of the story in a newspaper editor, is included in your brochure.
* Portfolio of your product. Make your best portfolio of products using photo-quality. Make a binder filled with the best products can be expensive, but essential to representing galleries, boutiques, and other retailers, interior designers and even architects.
* Direct mail. Make sure you have a list of mailing lists. Use postcard printing, flyer or brochure than to cut costs.
* Ads online. There are many forms of advertising on the Web that you could try: buying banner advertising, Google ad word for your keywords, or donate your products to the contest website.
Market your business requires a significant time. Make sure you develop a plan of how you can do so effectively.
By: Jenny Fulbright
Source: www.powerhomebiz.com
Translated by: Iin - Tim Pengusahamuslim.com
Pages: www.pengusahamuslim.com
